Case Study:
Client: Objectives:
- To position Nissan as the leading car manufacturer for electric vehicles (EV)
- To communicate Nissan LEAF as the world’s first mass market 100% EV
- To secure pre-orders for Nissan LEAF
Key achievements:
Achieved pre-order target: >500 sales
Facebook – 13,220 fans
Twitter – 2,937 followers
YouTube – Over 76K video views
Ranked top 10 automotive influencers by 
The benchmark social media platform and reporting system for Nissan Europe
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